So Many mHealth Apps…So Few Users

This tweet really caught my eye today:

While this tweet and blog post reference diabetes apps, the same could be said for any category of mHealth apps. In fact, it might be able to apply to mHealth as a whole. There are so many apps in every category and not enough users. Is this a problem?

The answer is yes, and no. Certainly, it’s a problem for all of these app developers that they don’t have users. You could make the argument that some of them don’t need that many users, but most of them need some sort of scale to really make an impact on the world and a successful business. So, this is a problem. If they don’t get scale, many of them will close up shop and move on to other things.

While this could be a troubling thing, it can also be seen as a very good thing. There is a flood of companies and people working on creating innovative mHealth applications. The more people working on the problem, the more I like our chances of finding something truly incredible. This is a very good thing.

It will be an interesting next few years as we see the wheat separated from the chaff.

About the author

John Lynn

John Lynn is the Founder of HealthcareScene.com, a network of leading Healthcare IT resources. The flagship blog, Healthcare IT Today, contains over 13,000 articles with over half of the articles written by John. These EMR and Healthcare IT related articles have been viewed over 20 million times.

John manages Healthcare IT Central, the leading career Health IT job board. He also organizes the first of its kind conference and community focused on healthcare marketing, Healthcare and IT Marketing Conference, and a healthcare IT conference, EXPO.health, focused on practical healthcare IT innovation. John is an advisor to multiple healthcare IT companies. John is highly involved in social media, and in addition to his blogs can be found on Twitter: @techguy.

   

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