EMR and HIPAA Advertising Opportunities and New EMR Advertiser

Posted on October 9, 2009 I Written By

John Lynn is the Founder of the HealthcareScene.com blog network which currently consists of 10 blogs containing over 8000 articles with John having written over 4000 of the articles himself. These EMR and Healthcare IT related articles have been viewed over 16 million times. John also manages Healthcare IT Central and Healthcare IT Today, the leading career Health IT job board and blog. John is co-founder of InfluentialNetworks.com and Physia.com. John is highly involved in social media, and in addition to his blogs can also be found on Twitter: @techguy and @ehrandhit and LinkedIn.

I’m excited to welcome a new advertiser to the EMR and HIPAA family and suggest some options for advertising on EMR and HIPAA. As you can imagine with the increase in interest in EMR, more and more people have been reading this website which is extremely gratifying to me. Not only are the conversations in the comments enhanced, but it’s nice to be able to share my viewpoints and experience with more people.

So, I’d like to welcome our latest advertiser:
NextGen EMR – They are a quite large EMR vendor and a major player in the EMR world. I’m glad to have them on board. They are doing a EHR and Practice Management live demonstration on 10/20. Check here for more details.

One of my other advertisers also asked me to put together a list of possible advertising opportunities that I had available for them in the coming year. I thought that others might be interested in some of the ideas I sent them:
Advertising on EMR and HIPAA – Check out all the details of advertising on EMR and HIPAA.
Advertising on EMR and EHR – This is a relatively new site I’ve started which currently tries to highlight some of the various EMR and EHR related news items along with covering things that I don’t have time to cover on EMR and HIPAA. The ads work the same on this site as EMR and HIPAA, but at a much reduced rate.
Advertising on my EMR and Healthcare IT focused twitter account – This Twitter account has 2400+ followers and will likely have about 3000 followers by the end of the year and is a highly focused group of people interested in EMR and healthcare IT. This advertising could be in the form of the background of my twitter profile page or through a number of tweets advertising your company over a certain period. I would plan on disclosing that it was an ad using something like a “#sponsor” tag (or something similar).
HIMSS Conference Coverage Sponsorship – I’m planning to attend this year’s HIMSS annual conference and blog extensively about it. This will likely include video interviews of those I meet at the conference. The idea would be to have a few companies sponsor all of my posts from that conference. So, at the end of each post I would write, this post brought to you by “insert company name”. Something to that effect.
Advertising on the EMR, EHR and HIPAA wiki – This is a rather new website that’s just starting to grow, but has provided some pretty good click throughs for EMR and HIPAA.
EMR Related Book Sponsorship – This is still in the process of being created, but my plan is to create a number of e-Books and likely all together a physical book related to EMR selection and implementation. I’d consider having a section for sponsors of the book.
EMR Conference – This is still in development as well, but I’m considering the possibilities of hosting an EMR conference in Las Vegas and sponsors would help keep the costs low.

I’d love to hear feedback on these various options. Let me know if you have any other questions or need more information on our Contact Us page.