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Social Media Indicators

Posted on June 3, 2011 I Written By

John Lynn is the Founder of the HealthcareScene.com blog network which currently consists of 10 blogs containing over 8000 articles with John having written over 4000 of the articles himself. These EMR and Healthcare IT related articles have been viewed over 16 million times. John also manages Healthcare IT Central and Healthcare IT Today, the leading career Health IT job board and blog. John is co-founder of InfluentialNetworks.com and Physia.com. John is highly involved in social media, and in addition to his blogs can also be found on Twitter: @techguy and @ehrandhit and LinkedIn.


I’m not sure how many of you have followed the announcement of the Google 1+ button. If you haven’t seen them yet, you’ll start seeing them sprinkled all over the internet soon. I just added them to a couple of my sites including EMR and HIPAA. You can see it next to the Facebook button on the right side of each post. Feel free to click it if you’re reading a post that you like. It’s a simple action which can tell me a lot about whether people like the post or not.

Of course, I’ve been using social media indicators like this for a while. For example, I’ve known the number of people who tweeted out my various posts on Twitter. I often can see how many times an article gets published on Facebook. I always love to get feedback like this that tells me that someone liked the article I created. However, often tweeting a link or sharing a link on Facebook is more than someone wants to do. The Google 1+ is an even simpler and more anonymous way of telling a blogger or other website that you like what they’ve created. I’m interested to see how many people are willing to take the simple step of clicking the Google plus 1 button when they like a post.

However, beyond the benefit to a blogger of knowing which content its readers like, Google is no doubt going to use this information as well to create more targeted search results (and likely ads as well). Some people bristle at the idea that Google would have this information. However, I don’t have any problem with it. In fact, I like that Google will be able to provide me a better service. For example, if I search for EMR on Google, they should know I want to know about electronic medical record sites and not the EMR paintball one. I think data like the plus 1 could help Google to improve that experience for me. That’s a good thing.

I’ve been really interested in these social media indicators and the influence that someone can have online. For example, just because someone has a lot of followers, does that make them an authority? What if you find some health information online? How do you know the quality of that information? What if you’re searching for EMR software? How do you evaluate the quality of the information that’s being provided? What about any biases that information might have? Can social indicators help you to improve your understanding of the quality of the information?

I’m not sure the answers to many of these questions, but I do think there’s power in a crowd of people expressing their opinions on a subject. Even something as simple as clicking on a Google plus one benefit. Will it cure Cancer? No. However, it can still have a profound impact on the way we discover information and how we help others understand the quality of that information.

RockHealth Selects 10 Start-Ups for Intensive Program Bringing a Surge of Talent to Healthcare Apps

Posted on I Written By

Back in April I wrote about an exciting opportunity with RockHealth who was looking for innovative start-ups to help mentor into leaders of the evolution of mobile apps in the healthcare industry.  That article can be found here.  RockHealth has now selected their 10 start-ups who will begin an intensive five month program.  The full press release can be found below.  I will try and find out more about each of these start-ups in the next few weeks.

SAN FRANCISCO – Ten start-ups have been chosen as part of a development and mentoring program that aims at developing next-generation mobile applications for the healthcare industry.

Rock Health, a seed accelerator for Web and mobile health applications, chose the 10 start-ups as part of its inaugural accelerator program. The chosen start-ups reflect trends that are shaping the next generation of health-related applications in terms of both vertical and origin.

Ideas for transformative tools addressing personal health and patient care were crafted by developers of varying backgrounds, many of whom experienced personal health-related challenges or first-hand professional needs that served as inspiration for their projects.

The selected start-ups are:

  • BrainBot (technology to improve mental performance)
  • CellScope (at-home diagnosis of diseases)
  • Genomera (personal health collaboration)
  • Health In Reach (medical procedure marketplace)
  • Omada Health (clinical treatment social networking)
  • Pipette (patient monitoring and education)
  • Skimble (mobile fitness)
  • WeSprout (connecting health data and community)
  • Three additional startups in stealth mode

Over 350 submitted entries were evaluated by Rock Health’s partners—leading organizations in the technology and health ecosystems, including prestigious Silicon Valley VCs and top-tier hospitals.

The start-ups now enter an intense, five-month program providing funding in the form of a $20,000 grant, infrastructure, strategic medical, branding, communications and legal support, and mentoring from experts  (including the Mayo Clinic, Harvard Medical School and Cincinnati Children’s) in design, health policy, lean start-up methodology and finance. 

In addition, Rock Health selected a small group of member start-ups to receive resources and operational support.

Rock Health’s investors include Aberdare Ventures, Accel Partners, the California HealthCare Foundation, Microsoft’s BizSpark and Health Solutions Group, Mohr Davidow Ventures, NEA, Nike, and Qualcomm.

“The quality of applications submitted was outstanding, and the sheer number of ideas we reviewed is testimony to an industry that is only on the cusp of gaining traction,” said Halle Tecco, founder and managing director of Rock Health. “The dominating themes addressed needs in both consumer and professional spheres, showing that the entire health ecosystem has the potential to evolve. We look forward to accompanying these start-ups through to the next phase and, although we were unable to select all qualified applicants, encourage each developer to continue to explore creativity in this sector.”

“Until now, the healthcare and technology spheres have been totally separate. The brilliance of Rock Health is that, for the first time, a surge of talent is flowing into health apps – the same brainy, bold, blue-sky entrepreneurs who brought about Web 2.0,” said Patrick Chung, partner at NEA. “These entrepreneurs see an ailing sector that can be restored more cheaply, easily and inventively than ever before. This inaugural class brings together physicians, Web designers and more than a few yogis to work on cool, diverse concepts. Rock Health is an excitant in a field of infirmity.”

“We are thrilled to be working with Rock Health and engaging in the powerful ecosystem that is being developed,” added Michael Matley, leader in business development and new ventures for the Mayo Clinic Center for Innovation. “By coupling the passion and innovation of these entrepreneurs, the scaling and business expertise of great investors, and the clinical expertise of the Mayo Clinic, we hope to create solutions to healthcare’s most compelling problems.”